For additional thinking and insights, be sure to check out my company website at AvenueCX.com. You can also find much of my latest thinking on the Resources page at AvenueCX. With my business partner, we also developed a website specifically devoted to Omnichannel Content Strategy.
2021 was a particular difficult year, and as we enter Fall of 2022, let’s hope for better times. My wish for you is that this site and my thinking can help you improve your content experience. Or at least inspire better content.
Join Steven Keith as he explains the importance of customer journey mapping and what the rise of AI means for this work…
As the CEO of Kangamurra Media, Frank Watson hails with more than 30+ years of experience in digital marketing…
Christine is an experienced marketing strategist and content marketer passionate about connecting people.…

This book provides a comprehensive process, set of deliverables and how-to guidance for content strategy, whether creating an enterprise content strategy or one to enable a small organization’s needs.

More than just a 101, UX for Dummies is a comprehensive guide on how to effectively execute User Experience within an organization of any size.